Project: Carol Highsmith’s America Website

Carol Highsmith is a respected photographer who is best known for her extensive photographic documentation of United States landscapes and culture — and her continued donation of this work to the U.S. Library of Congress.

The project team was given the opportunity to create a new website for Carol and we wanted to create a website that would be visually impactful and allow Carol’s stunning photography to shine.

To achieve these goals, the homepage showcases a few photographs as full screen cinemagraphs interspersed with full screen quotes praising Carol’s work. This content is followed by a gallery of select photographs from Carol’s enormous collection. The supporting content on the website offers visitors a glimpse of Carol’s life and her truly sparkling personality.